Ted Lapidus

Considered by his peers as "the poet of haute couture", Mr. Ted LAPIDUS was the first to bring couture to the streets: the safari jacket, the uniform style or even the unisex spirit are all innovations that he imposed and which seem to us today have always existed. Ted LAPIDUS perfumes were launched in 1970. Since its creation, Parfums Ted LAPIDUS has been a brand with a strong identity, always based on its 4 founding values: sensuality, simplicity, quality and naturalness.